Digital Transformations • Jan Damsgaard • GOTO 2021

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This presentation was recorded at GOTO Copenhagen 2021. #GOTOcon #GOTOcph
http://gotocph.com

Jan Damsgaard - Professor at the department of digitalization at Copenhagen Business School

ABSTRACT
The pace of digital innovation has never been greater. New digital opportunities opens for businesses every day. Businesses can choose to embrace them and thereby participate in forging the digital future or they can choose to ignore them and become extinct. While politicians, institutions, laws and regulations are miles behind the digital battle front. They act as blind giants lashing out with little knowledge, but with potential great harm.
In this talk, Jan addresses some of the digital opportunities in areas such as platformitization, servitization and the end of ownership. He also explores how it’s fueled by IoT, AI and blockchain technologies [...]

TIMECODES
00:00 Intro
07:04 Digitalization is different from IT
11:11 3 megatrends drive digital transformation
14:39 From retail to market place
21:38 From product to service
24:35 Platform based open ecosystems
27:29 From ownership to access
32:02 Ostrich effect
33:31 Conclusions
36:55 Outro

Read the full abstract here:
https://gotocph.com/2021/sessions/1875/digital-transformations

RECOMMENDED BOOKS
Thomas M. Siebel • Digital Transformation • https://amzn.to/3elUnIV
David L. Rogers • The Digital Transformation Playbook • https://amzn.to/3FA2xtz
Fawad A. Khan & Jason M. Anderson • Digital Transformation using Emerging Technologies • https://amzn.to/3sGwBjB
Tony Saldanha • Why Digital Transformations Fail • https://amzn.to/3FjCZR2
Nitin Seth • Winning in the Digital Age • https://amzn.to/33Jtrkl

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